WEAREMAD

Fair & Lovely Max Fairness Cream

  • Overview

    Spread awareness about Fair & Lovely Max Cream.
    The Men’s variant of Fair & Lovely needed to be seen and recognized.
    With Virat Kohli as the face of the brand, a 360 degree campaign was developed around the importance of looking good while at work and outside of work too.

  • Capability

    Campaign Idea, Campaign Development.

  • Result

    The campaign ran successfully across media and the brand saw a huge spike in sales thereafter.

Related Work

Brands we have worked with

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